10 Unique Restaurant Promotion Ideas for New Restaurants
There is truth in this analogy, in fact, you could possibly even conduct feasibility studies to further support your assumptions before you open your restaurant. Well, not everything works as planned so you need to have unique restaurant promotion ideas if you're to succeed.
Here are the ten best unique restaurant promotion ideas:
Leverage a Bigger Event
If your restaurant is somewhere within the city, then there's a good chance that big events are held there all year round. This is often an ideal opportunity to launch your unique restaurant promotion ideas and offer meal discounts if they'll attend the concert or big movie event nearby. By doing so you'll see a rise in the influx of customers by 7% a minimum of but it could be more.
Charities & Celebrities
You can also invite a big name or an area celebrity and do a fundraiser for your local charity or firehouse. Pick a star whose fees are within your budget range and although you'll donate the proceeds of the day's income, it wouldn't be so bad as you'll fortify your restaurant business' reputation and obtain more customers as a result. it is a practical investment that's worth every penny you've put in.
Bundling and glued Price Offerings
This is one of the simplest unique restaurant promotion ideas because it allows you to pair up your best-sellers and least salable items in your inventory. you will be ready to filter out most of the things that aren't selling alright and at an equivalent time, your menu favorite gets the much attention that it needs. confirm to offer offers that don't go below the break-even margin or you'll suffer profit loss.
Get Them within the Doors
There could also be items in your menu that do not sell well because they have to be consumed by quite one customer. What you will need to try to do is once more offer it at a discount for a particular number of individuals who are willing to incorporate it in their order. This restaurant marketing plan is named, "get them within the doors" strategy, where people are persuaded to shop for this particular food on the menu and buy more items along the way.
Launches & Openings
Launch new menu dishes and new store branch openings. Giving some discount offers or free dishes can definitely give your business the kick-start it needs. Like all the other strategies on this list, this too will usher in new customers and can presumably make them your loyal patrons. it is vital to first build a solid customer base before reaching out to more people.
Down Time
In some cases, your restaurant business will experience slow nights, and your staff and other utilities aren't utilized properly and you'll need to use them in another way that will benefit your business. What you'll do is make a suggestion with a limited window of opportunity, let's say, the promo will only be available between 5pm - 7pm every day. This may create a short-lived surge of consumers coming in and your staff will then be useful.
Community Events
Participating in community events will help your restaurant get press time to tons of individuals and they'll become your patrons too! It might be anyone, someone whose house got burned down and is in need of additional cash besides their insurance coverage; an area eleven that needs funding also; or it might be a youth organization looking to boost funds for his or her community project or something. Exposure is that the key here and therefore the more exposure your business gets, the higher it's for you.